Kasen Stephensen
Kasen Stephensen/
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Professional
Professional
📈

Professional

Matching more than 8,000 couples on dates.

[website] [instagram] [interview] [articles 1, 2, 3]
CEO and Founder, @Matchmaker (Acquired)
August 2020 - April 2022
  • Led team of 4 (eng/design/marketing) to launch a dating website, resulting in 8,000+ users and 10+ marriages.
  • Monetized product by partnering with two restaurants and introducing paid matches, leading to $8,000 in profit.
  • Created targeted email marketing, influencer partnerships, and social media content, generating 100,000+ views.
Matchmaker User Dashboard; 8,000+ users and 10+ marriages
Matchmaker User Dashboard; 8,000+ users and 10+ marriages
Freemium business model; led to $8,000+ in profit
Freemium business model; led to $8,000+ in profit
Sample question (~80 questions)
Sample question (~80 questions)
 
Sample Marketing Material; 100,000+ views across channels
Sample Marketing Material; 100,000+ views across channels
Match confirmation feature; handled match purchase edge case
Match confirmation feature; handled match purchase edge case
Negotiated partnerships with two local businesses
Negotiated partnerships with two local businesses
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Designs by the talented @Jiyeon Yu and engineering by the brilliant @Chris Moffitt

Connecting worldwide engineers with full-time jobs.

Associate Product Manager Intern / CEO’s Office, @Turing
December 2020 - September 2022
  • Collaborated with two engineers to design and launch AMP-integrated emails, 2x’d customer feedback response rate.
  • Identified largest user drop-off point in supply vetting product using data analysis (Mode Analytics) and qualitative developer feedback; created PRD to resolve issues with eng/design, improving end-to-end funnel conversion by 26%.
  • Formed investor relationships by aggregating metrics, sending updates to 250; led to Series D funding ($1B valuation)
  • Designed and built (AirTable) an HR internal product for new employee onboarding, reduced time spent by 75%.
  • Guided two summer interns to construct analysis of 50+ competitors, resulting in a database of 500+ benchmarks.
  • Constructed exec-level metric (Customer LTV) through robust growth modeling, overhauled customer prioritization.
Developer Dashboard redesigns; included in PRD that improved end-to-end funnel conversion by 26%
Developer Dashboard redesigns; included in PRD that improved end-to-end funnel conversion by 26%

Empowering ambitious students to achieve ambitious goals.

Growth Product Manager Intern, @Leland
September 2022 – January 2023
  • Analyzed Google Analytics/Heap/Stripe to identify user retention trends, motivating launch of “Classes” product.
  • Launched “Classes” product (4% of GMV); designed growth experiments to fill classes, improving fill rate by 30%. [see one class below]
  • Negotiated partnership contracts with TikTok/Instagram influencers, causing content to reach 5M+ followers. [examples 1, 2]
Example of class product; responsible for launch and for filling (improved fill rate by 30%)
Example of class product; responsible for launch and for filling (improved fill rate by 30%)

Talk with any expert, anytime.

Go-To-Market Strategist, @Delphi
January 2023 - March 2023
  • Led company’s first product launch (AI chatbot) by strategizing market positioning, channel mix, and beachhead target; conducted 20+ prospective user interviews; led to acquisition of first 1,000+ users.
Sample experts; conducted 20+ prospective user interviews, research led to acquisition of first 1,000+ users
Sample experts; conducted 20+ prospective user interviews, research led to acquisition of first 1,000+ users
 
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